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Added on July 17, 2021 11:36AM
Likes: 11
Replies: 1
Team members:
Nilesh Lahoti
Anil Kumar M.S.
Mohit A. Jichkar
Ananth Kumar Chamarthi
Country:
United States
Organization:
InfoCepts
Description:
InfoCepts, a global leader of end-to-end data and analytics, enables customers to become data-driven and stay modern. We bring people, process, and technology together the InfoCepts way to deliver predictable outcomes with guaranteed ROI. Working in partnership with you, we help businesses modernize data platforms, advance data-driven capabilities, build augmented business applications, create data products, and support systems.
Founded in 2004, InfoCepts is headquartered in Tysons Corner, VA, with offices throughout North America, Europe, and Asia. Every day more than 160,000 users use solutions powered by InfoCepts to make smarter decisions and businesses achieve better outcomes. For more information, please visit www.infocepts.com or follow @InfoCepts on Twitter.
Awards Categories:
The client is a leading pharma company, which wanted to analyze the market and make a decision to invest in the research of drugs to avoid risks, save time, and at the same time be profitable in the near future.
The lack of both qualitative and quantifiable data at the client’s hand was a big concern to correctly analyze and understand the present market to plan and organize the future business. To develop any predictive model or to draw insights of any business using machine learning algorithms, it is very important to have real quality data telling about health symptoms that users are experiencing.
The purpose of this research project was to collect real-time data from the end-user, store the collected data, perform analytics, and build a predictive model on top of it. Their challenges involved with the previous approach are summarized below:
To meet the above objective, our team built a web-based user interface survey form to collect data, created a storage mechanism to store temporary as well as permanent data, and a processing engine that can run the advanced analytics based on the existing and newly collected data.
In addition, we built a business intelligence dashboard to visualize insights, plots, and analytics, along with predictions derived out of user-given inputs back to the end-user. This dashboard was presented as an output to the user to explain his/her current and future health disease condition with prediction.
The following steps summarize the activities carried out to solve the business case:
1. Real-time data collection
2. Data preparation
A mix of visual and code-based recipes in Dataiku was used to perform the data cleaning and preprocessing activities.
3. Model development
The following models were developed using Python and Rstudio within Dataiku:
4. Automation and End User Reports
1. Cost savings
The solution enabled $300k of cost savings from optimized infrastructure, improved process orchestration, and 3rd party data purchase avoidance.
2. Time savings
The solution saved 50% of effort that was involved in the earlier manual effort.
3. Bridge gap between technology and business
The business users were closely involved in the iterative development, review, and continuous research. The visual recipes in Dataiku enabled business stakeholders to understand the technology and general challenges in the process very well. This increased adoption by 2X.
4. Real-time ingestion and analytics
Saved processing time in terms of data collection and data integration from the end users - since as soon as the user fills the form, the rest of the process for data preprocessing and analytics was automated within Dataiku itself.
5. Opportunities for innovation
Real-time data collection enabled additional avenues to understand the current pharmaceutical market conditions better.
6. Improved decision-making process
Central access by all the departments helped the users to make data-driven decisions based on the current market conditions, avoiding risks, and be more profitable.
Congratulations to all guys to making this success.