Why would an organization that already has an enterprise application such as SAP or Salesforce want to use Dataiku over the enterprise application's integrated AI platform or extension such as Einstein in the case of Salesforce?
The first and most obvious answer to me is not all organizations have or use SalesForce or SAP. And the second is that those platforms have specifics focuses Sales and ERP. As a person without either SAP or SaleForce, I’m not clear how well setup SAP is setup to do advanced analytics or modeling on Sales information or SalesForce is setup to do the same on ERP data. I see real value in bringing both types of data together for analysis and modeling.
Others may want to jump in here. But that is a quick $0.02 from my point of view.