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Recap & video - First virtual event on Leveraging Marketing Data in Sports & Entertainment

Community Manager
Community Manager
Recap & video - First virtual event on Leveraging Marketing Data in Sports & Entertainment

Thank you to @thierrydereus for sharing how he and his team connect, centralize, and enrich fan data using Dataiku DSS to create relevant and personalized fan experiences and improve marketing activities!

If you were able to join us, please answer these few questions to give us your feedback.

And if you're interested in running the group to connect local users, let us know via this form and we'll be in touch! 

Watch the recording to learn about:
  • Customer view and audiences segmentations for sports & entertainment companies,
  • Fanalists' challenges and solutions to build repeatable and scalable workflows across customers and their specific data infrastructures,
  • Connecting to Airtable as a database for labeling and annotations, then feeding data into a custom UI for end users and stakeholders.

What's your experience in marketing analytics? Any best practices to share?

Lisa, Community Programs Manager at Dataiku

Don't forget to mark as "Accepted Solution" when someone provides the correct answer to your question 😉
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